For The First Time AI Has Been Used In Job Interviews At UK
AI will indeed be going to replace humans in many different work areas, but that is only one side of the worst situation the other one is that whether we will get remaining jobs or not will also be going to in their hands.
The UK companies for the very first have taken the initiative to use Artificial Intelligence and facial expression technology in the process of job interviews to find the best candidate as per the desired profile.
In this process of hiring candidates using AI, the applicant receives an mail and from that mail, he can give an interview from any place & he gets filmed by phone or laptop while asked a set of job-related questions.
The AI is then used to analyze the response in terms of language, tone & facial expressions of an applicant.
Unilever the consumer goods company is among those companies using AI technology in the hiring process.
The AI technology used by Unilever is capable to analyze language, tone & facial expressions of applicants when they are asked a set of identical job questions which they film on their mobile phone or laptop.
In order to find the best applicants among many the algorithms analyze and understand the applicant’s performances in the videos against about 25,000 pieces of facial and linguistic information compiled from previous interviews of those who have gone on to prove to be good at the job.
There is also another company called HireVue which claims it enables hiring firms to interview more candidates in the initial stage rather than simply relying on the old methods like CVs and that it provides a more reliable and objective indicator of future performance free of human bias.
The company also claims to offers a less biased view of the world, an interesting premise given the ongoing debate over the introduction of unintentional biases into artificial intelligence learning models.
The AI system centered around 25,000 usable data points. The company’s software is utilized by over 700 companies worldwide, including major giants such as Intel, Honeywell, Singapore Airlines, and Oracle.
HireVue’s Artificial Intelligence-based software works by asking candidates to record answers to interview questions on their phones or laptop. The system then looks at everything from facial cues to the quality of the answer to give a better idea if you’re the perfect fit for the job.
“There are lots of subtle cues we subconsciously make sense of think facial expressions or intonation but these are missed when we zone out,” the company notes on its website.
The HireVue is a Utah-based pre-employment assessment AI platform founded in 2004. It’s worth noting that Unilever experimented with HireVue in its recruitment efforts as early as 2017 in the US.
Hirevue, which last month received a major investment injection from the multi-billion pound Carlyle Group, says it has already used its technology for 100,000 interviews in the UK.
Worldwide it claims to deliver 1 million interviews & more than 150,000 pre-hire assessments every 90 days.
Loren Larsen, Hirevue’s chief technology officer, told The Daily Telegraph that 80 to 90 percent of the predictive assessment was based on the algorithms’ analysis of candidates’ use of language and verbal skills.
“There are 350-ish features that we look at in language: do you use passive or active words? Do you talk about ‘I’ or ‘We.’ What is the word choice or sentence length? In doctors, you might expect a good one to use more technical language,” he said.
“Then we look at the tone of voice. If someone speaks slowly, you are probably not going to stay on the phone to buy something from them. If someone speaks at 400 words a minute, people are not going to understand them. Empathy is a piece of that.”
The company says the technology is different from facial recognition technology. The algorithm assesses facial expressions like brow furrowing, brow-raising, eye-widening, or closing. Other features include smiling, chin raising and lip tightening, which are all important in sales or other jobs dealing with the public.
“Facial expressions indicate certain emotions, behaviors and personality traits,” said Nathan Mondragon, Hirevue’s chief psychologist.
“We get about 25,000 data points from 15 minutes of video per candidate. The text, the audio, and the video come together to give us a very clear analysis and rich data set of how someone is responding, the emotions and cognitions they go through.”
Candidates are ranked on a scale of one to 100 against the database of traits of previous “successful” candidates, with the process taking days rather than weeks or months, says the company.
It claims one firm had a 15 percent uplift in sales.
“I would much prefer having my first screening with an algorithm that treats me fairly rather than one that depends on how tired the recruiters that day,” said Mr. Larsen.
“This algorithm will be attempting to recognize and measure the extreme complexities of human speech, body language, and expression, which will inevitably have a detrimental effect on unconventional applicants.
“As with many of these systems, unless the algorithm has been trained on an extremely diverse dataset there’s a very high likelihood that it may be biased in some way, resulting in candidates from certain backgrounds being unfairly excluded and discriminated against.”