America’s 15 most valuable fashion brands are worth nearly $70 billion combined | Digital Asia

Nike is the most valuable American fashion brand.

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Nike is the most valuable American fashion brand.
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Jason Miller/Getty Images
  • The 15 fashion brands on Brand Finance’s list of the most valuable American brands in 2018 are valued at nearly $70 billion combined.
  • More non-luxury brands, such as Levi’s, than luxury brands, such as Coach, comprise the list.
  • Worth $28 billion, Nike dominates – it’s also the most valuable fashion brand on a global scale.

Fashion in America is a big business.

Brand Finance recently revealed the 500 most valuable American brands in 2018, and the 15 fashion brands on the list are worth roughly $69.2 billion combined.

While luxury brands such as Coach and Michael Kors make the list, they aren’t as frequent as brands that don’t identify as luxury, such as Levi’s and Old Navy.

Nike dominates retail.

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Nike dominates retail.
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Shayanne Gal/Business Insider

Nike dominates – worth $28 billion, it’s the only brand on the list whose value is in the two-digit billions. That’s no surprise, considering it’s also the most valuable fashion brand in the world.

Scroll through below to see which American fashion brands are worth the most, according to brand value, which Brand Finance determined by enterprise value, branded business value, and brand contribution. We also included how each brand ranks on Brand Finance’s overall list of American brands.


15. Converse

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Stuart C. Wilson/Getty Images

Brand value in 2018: $1.2 billion

Overall rank: 474


14. Timberland

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Randy Shropshire/Getty Images

Brand value in 2018: $1.4 billion

Overall rank: 434


13. Skechers

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Justin Sullivan/Getty Images

Brand value in 2018: $1.6 billion

Overall rank: 394


12. GAP

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Justin Sullivan/Getty Images

Brand value in 2018: $2 billion

Overall rank: 336


11. Calvin Klein

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Lintao Zhang/Getty Images

Brand value in 2018: $2.2 billion

Overall rank: 314


10. Levi’s

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Joe Raedle/Getty Images

LeviBrand value in 2018: $2.2 billion

Overall rank: 315


9. Old Navy

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Noam Galai/Getty Images

Brand value in 2018: $2.3 billion

Overall rank: 300


8. Tommy Hilfiger

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Robert Benson/Getty Images

Brand value in 2018: $2.6 billion

Overall rank: 259


7. Michael Kors

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Suhaimi Abdullah/Getty Images

Brand value in 2018: $2.7 billion

Overall rank: 248


6. The North Face

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Bamboo River/Shutterstock

Brand value in 2018: $3.1 billion

Overall rank: 229


5. Under Armour

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FeelGoodLuck/Shutterstock

Brand value in 2018: $3.7 billion

Overall rank: 191


4. Polo Ralph Lauren

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Joe Scarnici/Getty Images

Brand value in 2018: $4 billion

Overall rank: 183


3. Victoria’s Secret

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Wang He/Getty Images

Brand value in 2018: $6.1 billion

Overall rank: 109


2. Coach

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TY Lim/Shutterstock

Brand value in 2018: $6.1 billion

Overall rank: 108


1. Nike

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Julian Finney/Getty Images

Brand value in 2018: $28 billion

Overall rank: 21

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