Fitness subscription service ClassPass debuts in Asia with Singapore launch | Digital Asia
Digital Asia News Update
New York City-based ClassPass, which offers monthly subscription service for fitness studios and gyms, today announced its entry to Asia with a launch in the Singapore market.
Its launch in Asia followed a US$85 million Series D funding round it has announced in late July; the funding round was led by Temasek, which had also led its Series C funding round.
Available for both Android and iOS devices users, the service was launched with two-month exclusive promotions and offered a wide range of exercises from yoga to boxing, in partnership with studios such as WeBarre, Freedom Yoga, Haus Athletics, Ground Zero, Anthem, and boOm.
It will implement a membership pricing based on its existing global credits system, and enables members access to ClassPass partner studios and gyms around the world.
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In addition to gym and fitness studios, the service also plan to introduce other wellness services and features such as massages, cryotherapy, acupuncture, and facials.
“The fitness industry in Singapore is undergoing a revolution – commitment-reliant fitness businesses are fast
becoming irrelevant as people increasingly value freedom and adventure. With our official launch here, Singaporeans will finally be able to access curated and premier fitness experiences right at their fingertips,” said ClassPass CEO Fritz Lanman.
Founded in 2013 by Payal Kadakia, ClassPass was recognised as one of Forbes’s Next Billion Dollar Startups.
It claimed to have over 10,000 partners in over 50 cities wordlwide.
In Asia, startups with services similar to ClassPass includes KFIT and GuavaPass.
Image Credit: ClassPass
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