Netflix Acquires Boss Fight Entertainment Game Studio
In their latest statement, Netflix has announced that they have acquired Boss Fight Entertainment. This is the third game studio acquisition Netflix has done in the last few months. Previously they acquired Oxenfree developer Night School and Next Games, the team behind Stranger Things puzzle game, one of Netflix’s hottest IPs. Boss Fight Entertainment is known for the mobile strategy game Dungeon Boss. The studio was founded following the closure of Zynga’s Dallas Studio, which developed the Facebook game CastleVille.
“This studio’s extensive experience building hit games across genres will help accelerate our ability to provide Netflix members with great games wherever they want to play them,” Amir Rahimi, Netflix’s VP of game studios said in a statement.
Boss Fight Entertainment: Background
“Boss Fight’s mission is to bring simple, beautiful, and fun game experiences to players wherever they want to play,” the founders of Boss Fight Entertainment said in a statement. “Netflix’s commitment to offering ad-free games as part of members’ subscriptions enables game developers like us to focus on creating delightful gameplay without worrying about monetization. We couldn’t be more excited to join Netflix at this early stage as we continue doing what we love to do while helping shape the future of games on Netflix together.”
Netflix is going all-in for the ever-growing video games market
To date, Netflix has released 16 games, available in its app for iOS and Android, including two titled tied to “Stranger Things.” Later this month, the company plans to debut “Into the Dead 2: Unleashed,” the game will be its first-person shooter title. Netflix’s theory is that the games offered at no additional charge will enhance the value of its core streaming-video business and help it attract and retain subscribers in a heavily competitive market.