followers

Instagram is fighting back against automated apps people use to leave spammy comments or follow then unfollow others in hopes of growing their audience. Today Instagram is removing inauthentic follows, Likes, and comments that…

Opinions expressed by Entrepreneur contributors are their own. Given recent headlines such as “Unilever to Crack Down on Influencers Who Buy Fake Followers and Use Bots” and “Influencer Marketing Fraud: The Shady Side of Social Media,” you…

One of the world’s most recognisable fashion models has said the advent of social media has radically transformed the industry – with models struggling to get jobs if they do not have hefty social media followings. Natalia Vodianova, a…

Twitter can be stressful. Unlike Facebook or Snapchat, it’s hard to feel content when only your closest friends and loved ones are following and interacting with your posts. Watching others gain followers as you get left behind can evoke…

@CommentsByCelebs founders Emma Diamond and Julie Kramer spend their days combing Instagram comment sections for celebrity conversations. Here are their success secrets. October3, 20189 min read Back in 7th grade, Emma Diamond sat…

Tumblr, like Twitter, is a social network that allows you to build a brand around yourself. Unlike Twitter, however, where words are your bread and butter, Tumblr focuses on content more like Pinterest. This allows for a more visual…

Big follower numbers on social media look impressive. To achieve that goal, many people turn to fake followers, which are imprecisely referred to as bots. If you’re growing frustrated with a client who only cares about followers and likes,…

Elementary kids in the 1990s didn’t hold up glittered poster-board signs on career day that said “professional Instagrammer.” But as social media platforms grow, so do the number of people actually using them to make a living. In 2018,…

Social media influencers have become the darlings of the branding world and PR companies are in heated competition to woo them for their clients.With declining print numbers, decreasing broadcast reach and the slow death of traditional…

July 31st, 2018 Marketing Paul Kontonis When Unilever announced “no more fake followers,” it got the industry talking. Brands and agencies immediately started to ask how they’d enforce similar mandates for their influencer campaigns…