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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your…

<!-- Category --> Break any one of these seven practical rules of customer engagement, and you’re in for a rude…

<!-- Category --> You’re already thinking it. Just come out and say it. What’s the worst that could happen?…

Eighteen years ago, I stopped cycling.  Specifically, my nine-year-old self swerved, tipped and flew over the handlebars, crashed helmet-first into my…

Up to €20 million… or four percent of your total worldwide annual turnover of the previous financial year, whichever is higher. That’s the…

<!-- Category --> If you’re trying to decide whether to sav money for retirement by investing in a 401(k) or a Roth…

Too busy to read? Just click the play button below to listen to this post.Lead generation is an important task for any marketing…

W. Somerset Maugham was onto something in 1941 when he wrote “the Riviera isn’t only a sunny place for shady people.” While still hilarious in 2018, there…

Do you know what badges Girl Scouts are collecting these days? It’s not just Hiker, Making Friends, and Cookie CEO anymore. With a strong…

Depuis maintenant 3 ans, nous organisons un « Ship It Day » : un hackathon de 24 heures où l’objectif est de mener à bien un projet innovant. Cet…