Malaysia’s wholesome snacks e-commerce Signature Market raises a Series A spherical from RHL Ventures
Signature Market, a Malaysia-based direct-to-consumer wholesome snack e-commerce platform, declares that it has raised a Series A spherical from the nation’s non-public funding agency RHL Ventures. RHL Ventures joins different traders like Axiata Digital Innovation Fund.
Signature Market will use the undisclosed quantity of funding to say its place within the business and scale throughout Southeast Asia.
Signature Market was first based as Signature Snack in 2014 and its aim is to make more healthy meals merchandise extra accessible and inexpensive. It was established by Edwin Wang and John Cheng.
By promoting all pure and natural merchandise direct-to-consumer on its web site, the corporate stated it has the flexibleness to bypass costlier distribution channels thus permitting them to promote the very best product high quality and freshness.
For now, Malaysia stays their focus and the corporate has plans to be in different international locations in Southeast Asia noticing the same robust demand for wholesome meals merchandise within the area.
“We decided to back Signature Market as they’re using technology to create a new way for people to access healthy snacks; helping Malaysians eat more nutritiously and lead healthier lifestyle,” stated Rachel Lau, Managing Partner of RHL Ventures.
According to Nielsen, world demand for wholesome snacks has been on a relentless rise over the previous few years, and Signature Market got here in robust in Malaysia with its declare of 100 per cent pure elements with no preservatives.