Marketers

TikTok has published a new marketing guide for fashion brands, which includes a heap of audience insights, tips, and case study examples to help.

TikTok has primarily been a platform for entertainment and social interaction up until now, but that is about to change soon with an upcoming update. The…

No business is untouched by the still-blooming energy of synthetic intelligence (AI), it appears, seizing the expertise’s energy in automating and augmenting…

Attracting new customers is a top priority for retailers, and customer acquisition costs have risen with the increase in budgets and demand. Oracle Retail has…

CUSTOMERS are concerned about how their personal data is used which is why they’re lobbying regulators across the world to create laws penalizing its…

In case you don’t follow gaming, the first Fortnite Worldcup came to a glorious end a couple of months ago and the numbers alone were staggering: 40 million…

TIKTOK can help marketers create viral content without too much effort. With millions of teenagers and young adults spending hours creating and viewing content…

Virtual reality (VR), an immersive computing technology that submerges consumers in a virtual world, is predicted to completely transform the shopping…

Looking to strike while the iron’s hot, trending video app TikTok has reportedly been pitching advertisers on a new interest-based ad targeting option, which…

Instagram users are about to see more sponsored ads from the platform’s influencers whether they follow them or not. On Tuesday, Instagram introduced “branded…